Dubai-based Landmark Group’s lifestyle apparel business LMG Brands has launched store of international casual wear brand, Bossini in Jameshedpur, Jharkhand. The new store, which is launched under the franchise model, is spread over an area of 450 sq ft.
On the launch, Sandeep Krishan, brand head, Bossini, said, "Bossini is best suited for the young, cosmopolitan consumers in search of a fashionable brand that offers a good quality-price equation. It is a great offering for urban Indians who are conscious of being in sync with global fashion trends without going overboard on their spending."
Bossini offers a range of apparel which includes t-shirts, shirts, trousers, denims, sweaters, sweatshirts, jackets, skirts, dresses, bermudas, blouses, capris and shorts for adults and kids as well.
LMG Brands has 29 exclusive stores across India for the four brands that it currently manages.
Another US Dollar Store 99 opens… Now in Dehradun
Making a total of over 60 Stores – PAN India
US Dollar Store, a popular bargain store in the US, which had made a bow in India in September 2005 through a franchisee route, opened another retail outlet in Dehradun city on the posh Rajpur road. The outlet is franchised retail store. The franchise appointed by Master franchise retail US Dollar Store 99 being M/s Nanson Overseas Pvt Ltd.
In case of Dollar Store 99 a significant percentage of the products sold in the outlets are manufactured in the US, some of them came from countries such as China, UK and Portugal. From India, few export surpluses are sourced.
The stores stock products ranging from cosmetics, chocolates, confectionery and food products, toys, auto accessories and cleaners to healthcare products like sugar free jam, chocolates etc.
While most of the products are sold at Rs 99 * in store per piece, at times two or three pieces are sold for the same price through promotional offers, bringing their unit cost further down.
As the business volume was substantial, the principals in USA are able to source the products at a very competitive rate. This benefit was passed on to the customers.
US Dollar Store 99 keeps rotating the products depending on consumer feedback and the bargains it could strike with the product manufacturers. While all the stores have the same products across the country, in some stores the volume and range differs depending on consumer needs.